More than 9,000 pupils and parents in Northumberland have been taking part in a sustainable transport scheme by walking to school at least once a week.
This year’s ‘Walk on Wednesday’ (WoW) initiative starts on Wednesday in schools across the county.
Northumberland county councillor Ian Swithenbank, policy board member for streetcare and environment, said: “The key element to this programme is to encourage children to embrace alternative methods of transportation.
“Being over dependent on the use of cars is something we must all change and walking is a free, healthy alternative.
“Safety is also a priority and walking can reduce traffic around school gates.
“Having fewer cars on the road cuts down on congestion near our schools and helps reduce long term environmental damage caused by carbon dioxide emissions.”
Every school that registers with WoW will receive a free resource pack with the chance to win prizes at the end of each term. Bikes, gift vouchers and wristbands are on offer to the pupils who have walked every Wednesday.