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New appointment boost for agency

Pictured, from left, are Amy Maughan (Fusion PR|Creative), Stacey Brunton (Nuffield Health), Ruth Mickle (Nuffield) and Leanne Tonks (Fusion).
Pictured, from left, are Amy Maughan (Fusion PR|Creative), Stacey Brunton (Nuffield Health), Ruth Mickle (Nuffield) and Leanne Tonks (Fusion).

Blyth-based based Fusion PR|Creative has been appointed by Nuffield Health to provide strategic communications support to the group’s Newcastle and Tees Hospitals.

The PR and creative agency will provide media relations and stakeholder engagement support to the not-for-profit private healthcare firm as it aims to consolidate its position as a high-quality provider of expert medical care in the North of England.

Nuffield Health, which operates a network of hospitals, medical clinics, fitness and well-being clubs and diagnostic units across the UK, approached Fusion following a recommendation from another of the firm’s clients operating in the same sector.

Stacey Brunton, sales and services manager at Nuffield Health Newcastle, said: “It’s an incredibly exciting time for Nuffield Health and Fusion will be providing vital support to the Newcastle and Tees Hospitals as we launch our #BuiltAroundYou 2018 campaign.

“Through proactive PR and engagement with local communities, we hope to raise the profile of our hospitals and showcase some of the amazing work of our staff.”

Amy Maughan, senior account director at Fusion PR|Creative, said: “We pride ourselves on our ability to provide innovative communications solutions that meet our clients’ needs and add genuine value to their businesses.

“We’re thrilled to add Nuffield Health’s prestigious name to our growing client list and we’re looking forward to a long and successful partnership with the organisation.”