Thomas Cook offering British holidaymakers the chance to bag the best sunbeds for Â£22
It's an oft-repeated cliché that holidaymakers from Germany get up at the crack of dawn, creep down to the hotel pool, and bag all the best sunbeds.
But Brits could finally end decades of so-called German sunlounger dominance, thanks to a new system that lets you book your spot before jetting off on holiday.
Thomas Cook is to let clients reserve hotel loungers in a prime hotel sunspot for their entire stay.
Holidaymakers will receive an email from the travel company six days before departure asking if they would like to pre-book their sunbed.
For €25 (£22), they will be able to book a specific lounger at their holiday accommodation.
They will be able to select their preferred location from a pool plan based on their personal preferences.
The new system is to be trialed in two Thomas Cook hotels from the end of February, and will be available in 30 of the company's own-brand hotels by the summer.
Chris Mottershead, Thomas Cook's UK managing director, said: "Traditional package holidays are a thing of the past. Holidaymakers today want to personalise their package, mixing and matching the elements that best fit their needs and lifestyle.
"Our recently launched services such as Choose Your Room, which has attracted more than 10,000 bookings during the trial phase, and Early Check In, are proving popular and we're excited about the opportunity with Choose your Favourite Sunbed, particularly among families that want to secure a number of beds together in a specific spot."