World record aim for Valentine's Day

Residents are being invited to put their heart into a world record attempt.

Sunday, 11th February 2018, 1:55 pm
British Heart Foundation staff and volunteers holding part of the attempted record-breaking chain. Picture by The Bigger Picture Agency.

Officials at the British Heart Foundation (BHF) are holding the record attempt to help fund life-saving research.

Heart shaped messages have been filling BHF shop windows in the run up to Valentine’s Day for more than a decade, but this year the public also has the chance to have personal messages displayed in a chain of paper hearts.

For Valentine’s Day, the BHF is attempting to break the world record for the longest chain of paper hearts, currently 8,525.

Members of the public who want to be a record-breaker should visit their local BHF shop, make a donation and write a message for your partner, a family member or a friend on a world record heart to be included in the final chain.

Allison Swaine-Hughes, retail operations director at the BHF, said: “Heart and circulatory disease is one of the UK’s biggest killers and bringing messages of love, support and hope together from people all across the country shows that we are all standing united against these devastating conditions.

“BHF research has helped halve death rates from heart and circulatory disease over the past 50 years, but there is still a long way to go.

“Through the public’s generosity, the BHF will fund £500million of new research by 2020.”

The final chain is set to be more than a mile long.

For more information about the initiative, visit